Eco Wheel Taxi Privacy Policy

Draft for review • Prepared 14 October 2026

This privacy notice explains how Eco Wheel Taxi Ltd handles personal information in connection with our website, online bookings, online payments and taxi services in Devon, England.

Draft status: complete all bracketed fields and confirm that the descriptions match your actual operations before publication. This draft does not establish legal compliance on its own.

1 Who we are

Eco Wheel Taxi Ltd
1 Anvil House, Foundry Yard, 190 High Street
Honiton, EX14 1LA, United Kingdom
Privacy contact: support@ecowheelride.com
Website: [insert website URL]

We are the controller of the personal information covered by this notice. Applicable UK data protection law includes the UK GDPR and the Data Protection Act 2018.

2 Online bookings and journeys

We process information needed to arrange and provide your journey, including your name, contact details, pickup and destination addresses, journey date and time, booking reference and journey-related messages. [Confirm the exact information collected by your booking form and system.]

Our booking and dispatch system is Easy Taxi Office Dispatch System. [Insert the provider’s legal name, privacy notice link and its role in processing your information.]

We use this information to process, confirm and amend bookings, communicate with you and provide your journey. Our lawful basis for necessary booking and journey processing is performance of a contract or taking steps at your request before entering into a contract.

Required fields are marked during booking. If you do not provide the information necessary to arrange the journey, we cannot process your booking.



3 Online payments and billing

We use SumUp for online payments. [Insert the legal name of your contracted SumUp provider and the privacy notice link for the payment product you use.]

Information sent to SumUp: [insert the exact categories of personal information]. Payment information received and retained by Eco Wheel Taxi Ltd: [confirm the actual fields, such as transaction reference, amount, currency and payment status].

Payment card information: [explain who receives and stores card details and whether Eco Wheel Taxi Ltd can access them]. Where SumUp processes information for its own purposes, its applicable privacy notice explains that processing.

We use necessary payment information to process and verify payments, match payments to bookings and arrange refunds. The lawful basis is performance of a contract. We process billing and accounting information to comply with applicable legal obligations. [Specify the information and relevant obligations.]

4 Other processing and sources

We receive information from you, our booking system and our payment provider. [Specify which information comes from each source and identify any other sources.]

[Describe enquiry handling, complaints, security logs and legal claims, including the information used, purpose and lawful basis. Where relying on legitimate interests, identify the specific interests.]

[If you carry out marketing, describe the information used, channels, lawful basis and how recipients can unsubscribe or withdraw consent.]

5 Who receives your information

We share the information needed to provide your journey with the assigned driver or transport partner. Our booking system provider and SumUp are involved in booking and payment processing.

[Identify all other actual recipients or categories of recipients, such as hosting providers, accountants and authorised public bodies. Explain the purpose of sharing and the providers’ controller or processor roles.]



6 How long we keep information

Booking and journey records: [period or criteria].
Payment and refund records: [period].
Invoices and accounting records: [applicable legal retention period].
Enquiries and complaints: [period].
Technical logs and cookie information: [periods].

7 Cookies and international transfers

[Describe the cookies and similar technologies actually used, their purposes, providers, durations and user choices, or link to a cookie notice containing these details.]

[Check whether any information is transferred outside the UK, including by hosting, booking and payment providers. If so, identify destinations, applicable safeguards and how individuals can obtain information about those safeguards.]

8 Your rights and complaints

Subject to applicable conditions, you can request access to your personal information, correction, erasure, restriction of processing and data portability. You can also object to certain processing. These rights are not absolute and may not apply in every situation.

Where processing is based on consent, you can withdraw consent at any time. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.

To make a privacy request or complaint, email support@ecowheelride.com or write to our postal address above.

You can also complain to the Information Commissioner’s Office (ICO), the UK supervisory authority. Complaint information and contact routes: https://ico.org.uk/make-a-complaint/

9 Automated decisions and updates

[Confirm whether any solely automated decisions with legal or similarly significant effects, or associated profiling, are used. Consider payment fraud checks as well. If applicable, explain the logic involved, significance and likely consequences.]

We will publish updated versions of this notice on our website. Effective date: [insert the date when the completed notice takes effect].